Cyclists Choice & Fitness Center

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Trek Giant Gary Fisher Cannondale Haro MirraCo Sun Biclyes Easy Racers Fitness
Gulf Coast Running Club Gulf Coast Bicycle Club LAMBRA USA Cycling

Professional Bicycle Fitting Get the most from your ride
More Comfort - More Power - Ride longer. Check out the Process of a Pro Bike Fit HERE!

Our new Red Shield Product Protection Plan goes above and beyond the original manufacturer's warranty. Red Shield protects against manufacturer's defects on any new bicycle from the Trek family of brands and it provides for repair from mechanical breakdown due to certain normal wear and tear. Red Shield offers 3 or 5 year coverage from the date of purchase. All new bicycles from any of Trek's family of brands. Labor is included with no hidden costs or deductibles. Claims are quickly serviced at your local authorized Red Shield Trek bicycle dealer. Locations available nationwide.
Stop by Cyclist Choice Bicycle Shop
for the BEST Protection in the industry! View this PDF for more details.

Bicycle Tune Ups! With the most experience on the Mississippi Gulf Coast we will get you back on the road, trail or beach quickly. 24 Hr Turn around on most tune ups! Free Estimates. Call for details - 228.864.0072

Gambles Ironman Win Caps Huge Weekend for Trek Triathletes

Trek/K-Swiss Athletes Score Big in Sponsors Backyard and Malibu Triathlon
(Waterloo, WI) - Behold the power of cheese. On a gorgeous day in the capital city of Wisconsin it was Trek/K-Swiss athlete and Ironman rookie, Joe Gambles (AUS) who set the tone for the regions biggest triathlon. Smashing the Ironman Wisconsin course record by nearly five minutes in his first ever Ironman competition, Gambles, who finished the event in an astounding 8:38:32 reflected on the biggest win of his young career, I knew I had the fitness to win, but having never done this before, I didnt really know what to expect. To win in one of my biggest supporters backyard is absolute magic.

Fisher Dreamed.

Trek Unleashed.

Gary Fisher: legendary bike guru. Trek: Bike passion. Bike brains. Bike brawn. Put them together and you get the Gary Fisher Collection. Literally a dream come true.

Eco Design if you want to build bikes better, then treat them as living things.
To build bikes better, we adopted the basic principles of Eco Design, which uses the proven OKALA method to score an items impact on the environment from its origin to usage and eventual end of life.

(Waterloo, WI) Trek Bicycle, the world leader in bicycle technology and innovation, officially launched its highly anticipated Speed Concept line of Triathlon and Time Trial specific bicycles on Saturday against the backdrop of the Amgen Tour of Californias Stage 7 Time Trial in Los Angeles. With its unprecedented aerodynamic profile, a host of new integrated technologies, and the most adjustability of any triathlon bike available, the all new Trek Speed Concept establishes a new benchmark of performance for triathlon and time trial specific bicycles. Find Out More

Cyclist Choice is the Gulf Coast's Project One 4 On The Floor Authorized Headquarters. Stop By Today And Check Out What A Fully Custom Trek Road Bike Is All About. We can help you create your dream bike or create your own below.

Introducing the all-new Project One custom bike program. Now with more choices, more options, more color combinations and more control over all the details. The possibilities are only as limited as your imagination. Learn More.

George Casey talks about his Trek Classic Cruiser 3spd. 6000 miles and counting.

I bought my bike on May 22, 2008 at Cyclists Choice in Gulfport. Ive been averaging approximately 10 miles a day ever since. As of today, Ive logged over 6000 miles. And, Ive enjoyed every mile! Most of my riding has been done on the Gulf Coast. My home is just north of the railroad tracks in Long Beach. My normal route is to ride south to the beach and then east or west, depending on the wind direction! (I like to ride into the wind to start and have the wind at my back on the way home!)

This sport has been a life-saver for me. The most beneficial aspect has been for my health. After having gastric bypass surgery, I lost 158 pounds. Losing weight and keeping it off isnt easy. I knew I had to exercise. But, how? Running and/or walking were not an option because of my knee problems. Riding a bicycle has been the answer. My weight has remained steady! As long as I ride, I can eat what I want! Riding has also saved money. I now ride to the grocery store, post office, bank, etc. Why hop in the car when I can ride my bike?!? Ive found all sorts of items on the roadsi Ive found wrenches, hammers, a crowbar, logging chain, and even a laser thermometer during my rides! Every day is a treasure hunt!!!

Bikes That Grow as Fast as They Do.
Trek kids' bikes are built on the premise that kids don't have to outgrow everything.
We call it Dialed Fit Specific - components that adjust to fit growth spurts -
you dial in the perfect fit no matter their leaps or bounds.

We Believe in the Simple Pleasure of Riding a Bike.
Comfortable upright-riding bikes that make getting there as much fun as being there.

or at your Trek dealer. If you qualify, you can be pre-approved
for up to $3,000** maximum credit and issued an
account number within minutes.
Then simply present your account number to any participating Authorized Trek Dealer and take home the ride of your dreams.
You'll also receive the following benefits: